Posts Tagged ‘expertise’

How do you stand apart from other therapists?

July 7th, 2010

If you are looking to step forward and establish yourself as an expert then you are going to want to differentiate yourself from other therapists. So how are you different?

Here are some ways to help to separate yourself from other therapists and let your brilliance shine so your clients are attracted to you and your message.

1. Have an area of specialization that sets you apart from others

2. Use branding to create a unique message of what you stand for and what you do

3. Look at how you can help people beyond your office, such as offering workshops and programs to share your unique message

4. Establish your credibility in a big way by stepping forward as an expert in your niche

Are you ready to step out of your office and learn step-by-step how to establish your expertise and touch the lives of many, many, more people?

If so, then you are not going to want to miss the upcoming telesummit 101 program, where I will hand you all the tools and templates to create and event to help hundreds of potential clients, and step out from the crowd of therapists! Click here to learn more


What's your area of specialization?

April 13th, 2010

You have taken the time and energy to complete all your coursework, get your license, and now you’ve started your practice. All those years of education didn’t prepare you to when you stepped outside of the comforts of an agency position. However, you are resilient and figured out all the business basics, and even got yourself an accountant, now where are the clients? Yes, in growing your business there is always continuing education- just without CEU’s!

The next step in creating a successful thriving practice is to establish your niche, or you area of expertise. When you create your niche you let the clients whom you are looking for your unique gifts know you are ready to serve them and exactly how you can help.

So if you do not have a niche it’s time to start exploring why and then to take action to make some changes.