Archive for the ‘Business Success’ Category

Beyond Managed Care

November 30th, 2010

Welcome to the online forum for the Beyond Managed Care event. Please feel free to share your insights and learning from the Beyond Managed Care Tele-Forum Event Dec 6-10th.  If you have questions for our speakers please share them, and we may use these questions during the LIVE calls.

In case you missed it, here are the event details:

I know as a helper and healer it is in your heart to be of service and help people, it’s innately what you love to do ( me too)! Here’s the thing, many therapist struggle with helping more people AND creating consistent income. They believe it’s either one way-serving clients, or the other way- making money.

Well, I’m so excited to share with you a F*R*E*E (everyone loves F*ree!) paradigm-shifting event that will help you discover how you can have both- a thriving practice with consistent income while helping many, many more people.

Join me as part of the complimentary Beyond Managed Care Tele-Forum: How to Stop Giving Your Time and Money Away to Insurance Companies, December 6-10. (Don’t worry if you don’t take insurance, this event will show you practical ways to help more clients WITHOUT taking insurance! Yippee!)

Click here to learn more:
www.managedcareforum.com

I am bringing together a panel of experts to talk about working WITH AND BEYOND insurance- and I know this will be of immense value to all the LCATs out there who are looking for ways to increase their income and help more clients.

Regardless if you accept insurance or not, you will leave this event with practical information you can apply to your practice to see immediate results.

Image how this information will impact your practice when you learn how to:

  • Streamline your working with managed care, to save you time and head-aches
  • Welcome new clients into your practice, regardless if you accept insurance or not
  • Increase your fees 20- 30% (or more) without offending or losing your current clients
  • Focus your time and energies so you connect with more potential clients (and I can honestly tell you it’s not what you’ve been taught)

I’d love for you to join me in this truly transformational event December 6-10!

Click here to learn more:
www.managedcareforum.com

Thanks so much for being a part of this paradigm-sifting event! I’m truly honored you are here. Please add you comments and questions below and I look forward to connecting with you at the tele-forum!

Until we connect again, let your brilliant light shine!

Dr. Laura JJ Dessauer, EdD, ATR-BC,LCAT,LMHC
Creativity Queen, LLC & Founder of the International Association for Therapists in
Private Practice
www.thecreativityqueen.com
www.iatpp.org

P.S. Please free to pass this information on to friends and colleagues, we’d love to have them join us and they are welcome to attend this complimentary event!

Here are some links to help you keep a pulse on the latest news on health care reform:

Fiscal Commission’s Recommendations on Health Care Spending

New York Times Health Care Reform

Kiaser Health News

New York State Assumption of Medicaid Administration

Health News Florida

Boston Globe Health Forum

Los Angeles Times Largest Health Care Plans Fined


Are you facing your Jabberwocky?

October 6th, 2010
Have you watched Alice in Wonderland movie based upon the classic novel by Lewis Carroll? Although the movie takes some very creative liberties with Carroll’s poetic portrayal of the Jabberwocky, there is a point where Alice confronts the Jabberwocky.
Drawing upon her past and encouraged by the words of her father, Alice confronts and slays the beast. It’s a moment we can all resonate with, a point in time where we look bravely at what we fear and step forward into our power. This may show up as confronting an uncomfortable situation or person, taking responsibility, doing something outside of you comfort zone, or facing a fear.
As therapists owning a therapy business we are given opportunities again and again to confront our Jabberwocky’s. (Read on the blog the *** ways you can confront your Jabberwocky in business to help more clients)
Here are some ways that the Jabberwocky may be showing up in your business.
1. You are given opportunities that you don’t follow-up on.
This may happen when you are asked to do something outside of your comfort zone, such as collaborate on a project, speak at an event, or follow-up with a potential client after a meeting. There is tremendous power in reaching out and connecting, or doing something that’s uncomfortable so you can be of service to others. I had this happen the other day, where my massage therapist knew I was out of town, and I would be returning, and he called me when I was back to see when I wanted to schedule my next appointment. It was a simple caring act, and I appreciated his follow-up. So you may want to reflect on where are you missing the opportunity to follow-up in your business-and if there any fears, how can you release these so you may be of greater service to your clients?
2. You are uncomfortable by ________________ (fill in the blank), so you avoid doing it.
I know this too well from my own personal experience with public speaking. I had such a tremendous fear of speaking in front of groups, the first time I had to do so I almost got sick in the middle of my talk. That could have been it for me, instead I kept saying ‘yes’ to speaking opportunities and each time I would find a way to ease my fears (like having a powerpoint show with the lights off). Each step forward helped me to let go of my fears and truly was a powerful example of exposure theory. Now, I joyfully (and still nervously) accept new opportunities to share and present information, which has given me the opportunity to face my speaking Jabberwocky as presenter at a national conferences, as well as a keynote speaker.
3. You don’t know how to do something, so you do nothing at all.
Technology has been moving so rapidly, it often feels overwhelming at times to keep up with everything out there. I know I gotten “technology paralysis” and I’ve become totally stuck because of information overwhelm. Here’s a way I face my technology Jabberwocky, or any other Jabberwocky that involved things I didn’t know… I continually let go of the belief that I am supposed to learn and know it all (what a relief) and I reach out (again and again) and get help. It frees up so much more energy and space, knowing that I don’t need to have the answers (thank goodness), and instead can ask for assistance.
If you’d like to release the Jabberwocky of “I don’t know how to do it paralysis” then please join me on the complimentary Therapy Practice Breakthroughs training call Oct 12, where I will share 9 Powerful Strategies to Creating a Thriving Therapy Practice Helping More People and Increasing Your Income  ***link***http://www.iatpp.org/call/

jabberwockyHave you watched Alice in Wonderland movie based upon the classic novel by Lewis Carroll? Although the movie takes some very creative liberties with Carroll’s poetic portrayal of the Jabberwocky, there is a point where Alice confronts the Jabberwocky.

Drawing upon her past and encouraged by the words of her father, Alice confronts and slays the beast. It’s a moment we can all resonate with, a point in time where we look bravely at what we fear and step forward into our power. This may show up as confronting an uncomfortable situation or person, taking responsibility, doing something outside of you comfort zone, or facing a fear.

As therapists owning a therapy business we are given opportunities again and again to confront our Jabberwocky’s.

Here are some ways that the Jabberwocky may be showing up in your business.

1. You are given opportunities that you don’t follow-up on.

This may happen when you are asked to do something outside of your comfort zone, such as collaborate on a project, speak at an event, or follow-up with a potential client after a meeting. There is tremendous power in reaching out and connecting, or doing something that’s uncomfortable so you can be of service to others. I had this happen the other day, where my massage therapist knew I was out of town, and I would be returning, and he called me when I was back to see when I wanted to schedule my next appointment. It was a simple caring act, and I appreciated his follow-up. So you may want to reflect on where are you missing the opportunity to follow-up in your business-and if there are any fears, how can you release these so you may be of greater service to your clients?

2. You are uncomfortable by ________________ (fill in the blank), so you avoid doing it.

I know this too well from my own personal experience with public speaking. I had such a tremendous fear of speaking in front of groups, the first time I had to do so I almost got sick in the middle of my talk. That could have been it for me but instead I kept saying ‘yes’ to speaking opportunities and each time I would find a way to ease my fears (like having a powerpoint show with the lights off). Each step forward helped me to let go of my fears and truly was a powerful example of exposure theory. Now, I joyfully (and still nervously) accept new opportunities to share and present information, which has given me the opportunity to face my speaking Jabberwocky as presenter at a national conferences, as well as a keynote speaker.

3. You don’t know how to do something, so you do nothing at all.

Technology has been moving so rapidly, it often feels overwhelming at times to keep up with everything out there. I know I have gotten “technology paralysis” and I’ve become totally stuck because of information overwhelm. Here’s a way I face my technology Jabberwocky, or any other Jabberwocky that involves things I didn’t know… I continually let go of the belief that I am supposed to learn and know it all (what a relief) and I reach out (again and again) and get help. It frees up so much more energy and space, knowing that I don’t need to have the answers (thank goodness), and instead can ask for assistance.

If you’d like to release the Jabberwocky of “I don’t know how to do it paralysis” then please join me on the complimentary Therapy Practice Breakthroughs training call Oct 12, where I will share 9 Powerful Strategies to Creating a Thriving Therapy Practice Helping More People and Increasing Your Income


5 Ways To Make It Easier For Others To Refer To You

September 22nd, 2010

referralsOkay, I have to admit it, there was a time where I felt really uncomfortable with handling the topic of referrals. I didn’t want to seem desperate for business, no matter how full (or not full) my practice was. So someone would say they knew another person that would benefit from what I did, and I’d awkwardly reply,”thanks” and let it go.

At that time I believed they were just being “nice”.  As I explored my feelings and beliefs in therapy and coaching I began to see I was holding myself back. When I shifted to deeply honoring and respecting my gifts I opened up to welcoming new opportunities to be of service to others. As you may have heard of me mention this before, it became less about me, and more about how I could help others.

I’m sharing with you 5 ways to make it easier for others to refer to you. When you embrace these ways you’ll find new opportunities to quickly welcome new clients into your practice.

1. Shift your mindset to welcome new clients.

Check-in with yourself for a minute. How do you feel when the phone rings and it’s a new potential client? Be honest with yourself and allow whatever beliefs and feelings to surface and lovingly welcome and release these thoughts and feelings.  If you are a creative type, you can use your artistic medium to express this. If there are any fears, worries, anxieties, etc allow them to be released.

Now that you’ve released any beliefs or feelings, create a new mindset around welcoming clients. This can be as simple as visualizing a positive experience with a new client, thinking about previous clients you’ve helped and how this has impacted their lives, or creating a welcoming ritual for new referrals.

welcome2. Let your clients know you welcome referrals.

Yes, it’s fairly simple; however, if you haven’t done the first step, it makes this step quite difficult. There are many different ways to approach this, you can have it printed on your business card holders, have it part of your client intake packet, and you can just ask your current clients.

3. Let your clients know how the process works.

If your client is generous enough to share a connection of a contact, let them know you greatly appreciate their recommendation and you’ll treat that person with the same great confidential care you treat your client. Share your card, and relay that you would be happy to set up a complimentary phone consultation to answer any questions that person may have.

4. Create a referral network.

It’s much easier to fill your practice when you have multiple referral resources sharing your information with potential clients. Start identifying who else serves your ideal clients and begin to create relationships with these people. When you build these relationships you lay the foundation for your thriving therapy business and the “word” about what you do begins to spread in your community, and your practice fills quickly.

5. Ask others.

At all those network meetings and lunches you’re in front of folks, but they may not be your ideal client. When you clearly convey who you work with and how your services help solve a specific problem, people naturally want to help connect you with others.

So at these meetings  you can ask those your are networking with, “ If you know of someone who has this problem please pass on  my information, I’d be happy to talk with them and see how I can help them”.  If you’re not quite sure how to clearly articulate what you do, then you’ll want learn a step-by-step system to identify your ideal client and how to convey what you do in a simple way that gets clients saying, “yes, I’d like to work with you”.

Click here to learn more.


You Realize Your Mindset Is Holding You Back, Right?

September 9th, 2010
The title of this article is one that is sure to provoke a strong reaction, and that’s my intention- to lovingly challenge you to look at what’s happening in your business and notice how it’s reflecting your mindset.
There is a quote in business that sates, “how you do one thing is how you everything”. Meaning that what’s happening in your business is a reflection of your beliefs, and if you look around at your life, finances, business, relationships, all of these will reflect back the beliefs you have about yourself, your business, and what you believe is possible.
So let’s go exploring and spend some time shining the light on common beliefs that healers and helpers may hold. If one or more of these resonates with you, just allow yourself to acknowledge and release the pattern that have held you back.
(Read more on the blog to learn the 4 ways your mindset is holding you back)
1. I don’t know enough.
This is such a prevalent belief with healers and helpers. Yes, continuing to learn more and dive in deeper with learning the latest information to help your clients is essential to your professional growth, and it may be holding you back.
If this is your mindset you believe you need to know more or have more certifications or credentials to be of service. At the root of it is the belief that you are not enough, and your truth is you are more than enough. You have tremendous gifts and by hiding out and learning more you do a disservice to all of those people who are looking for help. Lovingly release the beliefs that you hold, such as when you learn more then you’ll help more people, network more, open your therapy business, market your business, etc.
You can replace this belief with a new mantra such as, “ I acknowledge that I know more than most people about my modality and I can use my knowledge to be of service to others”.
2. I don’t deserve it.
With the I don’t deserve it mindset everyone else’s needs come first. Or you may find  you over deliver or overcompensate because you feel like it’s not enough. If that’s you then you may have marginalized your needs, not only in your personal life, but in your business as well. This may show up as you scheduling to accommodate your clients, rather than what would honor you, or going over time with clients, or not creating time for yourself to work on your business building because you feel guilty taking time away from your family.
You can replace this belief with a new mantra such as, “ I honor myself and my business by setting healthy boundaries respecting my time and my unique gifts”.
3. When I earn more then I’ll ______ (fill in the blank).
This is the mindset that keeps you stalled in repetitious patterns of doing the same thing and expecting different results. If this is your mindset then your likely to be longing for change, and you know it’s possible, yet you aren’t willing to commit to making the changes. Often fear is at the root of this, and by delaying the opportunity to make changes until some future day, keeps you in a place of feeling safe; although it may be uncomfortable to stay in the same place, it’s so much more uncomfortable to stretch beyond the current situation.
We see this with our clients who have weight and self-esteem issues, they desire the change and feel like they have to put aspects of their lives on hold until they reach their goal weight.
You can replace this belief with a new mantra such as, “ I honor myself and my business by investing in me and my vision”.
4. My clients won’t pay for what I offer.
Many extraordinarily gifted therapists have this belief. If this is you then you may believe that the economy will not support your practice, that people want to use their insurance and will not pay out of pocket, or that your community does not have the income to support your service.
Your mindset has created beliefs that you reinforce by looking around you for evidence to validate it. Yes, the economy has been shaken, yes, there are many people who prefer to use insurance, and yes, you may live in a community that is not financially viable for a fee-for-service practice- AND YES, you can create a 6- figure business that supports you by broadening you vision of what’s possible.
I’ll give you a hint, you can take your services beyond your community and you will find people who are willing to invest $1000’s in your services. Again, lovingly releasing these beliefs will allow an opportunity for new beliefs.
You can replace this belief with a new mantra such as, “ I recognize and value my unique gifts and know there are others I can help, who will gladly pay me for my services”.
Here’s the import part of this process, to let go of old limiting beliefs not only do you need to think differently, you need to act differently. If you desire to move into creating a successful thriving therapy business you need to show up in a different way and act from the place of being a successful business owner.
So choose three ways you will act differently to release your limiting beliefs- such as joining a networking group, ending your sessions on time, or investing in your business.
If you are in need on more specific ways you can create a business that honors you, as well as your clients you’ll want to join me for the upcoming Create A Business I Love 6-month Platinum Program (LINK) www.businesssuccessfortherapists.com/platinum where I’ll share with you the exact steps you can take to create thriving 6 figure therapy business!
Click here to learn more- www.businesssuccessfortherapists.com/platinum

mindset2The title of this article is one that is sure to provoke a strong reaction, and that’s my intention- to lovingly challenge you to look at what’s happening in your business and notice how it’s reflecting your mindset.

There is a quote in business that states, “how you do one thing is how you do everything”. Meaning that what’s happening in your business is a reflection of your beliefs, and if you look around at your life, finances, business, relationships, all of these will reflect back the beliefs you have about yourself, your business, and what you believe is possible.

So let’s go exploring and spend some time shining the light on common beliefs that healers and helpers may hold. If one or more of these resonates with you, just allow yourself to acknowledge and release the pattern that have held you back.

1. I don’t know enough

This is such a prevalent belief with healers and helpers. Yes, continuing to learn more and dive in deeper with learning the latest information to help your clients is essential to your professional growth, and it may be holding you back.

If this is your mindset you believe you need to know more or have more certifications or credentials to be of service. At the root of it is the belief that you are not enough, and your truth is you are more than enough. You have tremendous gifts and by hiding out and learning more you do a disservice to all of those people who are looking for help. Lovingly release the beliefs that you hold, such as when you learn more then you’ll help more people, network more, open your therapy business, market your business, etc.

You can replace this belief with a new mantra such as, “I acknowledge that I know more than most people about my modality and I can use my knowledge to be of service to others”.

2. I don’t deserve it

With the, “I don’t deserve it” mindset everyone else’s needs come first. Or you may find  you over deliver or overcompensate because you feel like it’s not enough. If that’s you, then you may have marginalized your needs, not only in your personal life, but in your business as well. This may show up as you are scheduling to accommodate your clients, rather than what would honor you or going over time with clients, or not creating time for yourself to work on your business building because you feel guilty taking time away from your family.

You can replace this belief with a new mantra such as, “I honor myself and my business by setting healthy boundaries respecting my time and my unique gifts”.

3. When I earn more then I’ll ______ (fill in the blank)

This is the mindset that keeps you stalled in repetitious patterns of doing the same thing and expecting different results. If this is your mindset, then your likely to be longing for change and you know it’s possible, yet you aren’t willing to commit to making the changes. Often fear is at the root of this and by delaying the opportunity to make changes until some future day keeps you in a place of feeling safe; although it may be uncomfortable to stay in the same place, it’s so much more uncomfortable to stretch beyond the current situation.

We see this with our clients who have weight and self-esteem issues; they desire the change and feel like they have to put aspects of their lives on hold until they reach their goal weight.

You can replace this belief with a new mantra such as, “I honor myself and my business by investing in me and my vision”.

4. My clients won’t pay for what I offer

Many extraordinarily gifted therapists have this belief. If this is you then you may believe that the economy will not support your practice, that people want to use their insurance and will not pay out of pocket, or that your community does not have the income to support your service.

Your mindset has created beliefs that you reinforce by looking around you for evidence to validate it. Yes, the economy has been shaken; yes, there are many people who prefer to use insurance; and yes, you may live in a community that is not financially viable for a fee-for-service practice- AND YES, you can create a 6- figure business that supports you by broadening you vision of what’s possible.

I’ll give you a hint…you can take your services beyond your community and you will find people who are willing to invest $1000’s in your services. Again, lovingly releasing these beliefs will allow an opportunity for new beliefs.

mirrorimageYou can replace this belief with a new mantra such as, “I recognize and value my unique gifts and know there are others I can help, who will gladly pay me for my services”.

Here’s the imporant part of this process – to let go of old limiting beliefs, not only do you need to think differently, you need to act differently. If you desire to move into creating a successful thriving therapy business, you need to show up in a different way and act from the place of being a successful business owner.

So, choose three ways you will act differently to release your limiting beliefs- such as joining a networking group, ending your sessions on time, or investing in your business.

If you are in need on more specific ways you can create a business that honors you, as well as your clients you’ll want to join me for the upcoming Create A Business I Love 6-month Platinum Program where I’ll share with you the exact steps you can take to create thriving 6 figure therapy business!

Click here to learn more- www.businesssuccessfortherapists.com/platinum


Does your practice have the summertime blues?

August 25th, 2010

ist2_492773-woman-stressed-I truly delight in summertime, all the play and frivolity of a slower pace that often comes with this time of year. However, I remember when I first began my art therapy business with children, it would be a wildly crazy spring, filled with back to back clients, then summer would hit, and my practice stalled.

At first I tried to reframe the experience as an opportunity to have time off and relax, since the school year was so faced paced. However, this reframe wasn’t going to help me pay my bills, and around mid August I’d become fearful.
I tracked the cycles of the number of clients I saw, and what months peaked, and what months were slow. In my second year in business I noticed the trends and I was able to put aside some extra savings for the slower summer months, with the hopes that during the fall things would pick back up.
I watched this cycle play out for several years and became so uncomfortable with the “feast and famine” cycles in my business. I began exploring other options to help me no longer ride the rollercoaster of fluctuating client appointments.
I knew in my heart there must be a better way, and that’s when I learned the most amazing and magical thing! I learned that clients were willing to invest (a substantial amount of time and money) and commit to a several month program. Here’s how I did it.
So if you are ready to move from a practice that has ebbs and flows, to one that is consistent and supports you, then you’ll want to rethink how you currently offer your sessions.
If you see clients on weekly basis, what happens to their therapeutic goals during holidays, summertime, or busy weeks, when they may cancel at the last minute? If your client is not fully committed you may suddenly hear that they need to take time off  (especially during a difficult time during treatment).
However, you can develop programs to support your clients and help them to commit to sustainable changes, AND you can create ways to support your business (and yourself) all in alignment of being in service.
The gifts of creating programs for your clients are truly magical. You provide a greater level of support and commitment, and together you set clear goals you are working towards, and with that alchemy you’ll be amazed at how your clients will transform.
I remember the first time I offered a program, it was actually with a family that I adored working with, and they had been achieving some remarkable results in helping their children manage their meltdowns. However, I knew there was a missing piece. So I created a 3-month comprehensive program.  I actually saw the family less, but provided more structure and tools, and as a result this family changed their whole system and both the parents and the children dramatically made changes in a VERY short period of time. Why? Because they had committed at a level financially, physically, and emotionally, more than they had done so in the past!
Here are the steps you can take to introduce a program into your practice as well:
Identify the core problems your clients are encountering
Be clear on the benefits they will get working with you
Create a unique “signature system” that you can take your clients through during the program to help them move towards their desired outcomes
Set the program timeframe (3 months, 6 months)
Let all your current clients know this is a new program you are sharing and be clear how it’s different from current therapy (more support/ specific strategies) and why it would benefit them.
When you create programs you focus on the outcomes you and your clients are working towards, AND you will create consistency in your practice. Not only will you empower your clients and offer new opportunities to support them, you’ll create a business that supports you year round!
If you are in need on more specific ways you can create a business that honors you, as well as your clients you’ll want to join me for the upcoming Create A Business I Love Blueprint Secrets link ** where I’ll share with you the steps you can take to create thriving therapy business that supports you, as well as your clients!  Click here to learn more- link platinum preview**

I truly delight in summertime, all the play and frivolity of a slower pace that often comes with this time of year. However, I remember when I first began my art therapy business with children, it would be a wildly crazy spring, filled with back to back clients, then summer would hit, and my practice stalled.

At first I tried to reframe the experience as an opportunity to have time off and relax, since the school year was so faced paced. However, this reframe wasn’t going to help me pay my bills, and around mid August I’d become fearful.

I tracked the cycles of the number of clients I saw, and what months peaked, and what months were slow. In my second year in business I noticed the trends and I was able to put aside some extra savings for the slower summer months, with the hopes that during the fall things would pick back up.

I watched this cycle play out for several years and became so uncomfortable with the “feast and famine” cycles in my business. I began exploring other options to help me no longer ride the rollercoaster of fluctuating client appointments.

I knew in my heart there must be a better way, and that’s when I learned the most amazing and magical thing! I learned that clients were willing to invest (a substantial amount of time and money) and commit to a several month program. Here’s how I did it.

investingSo if you are ready to move from a practice that has ebbs and flows to one that is consistent and supports you, then you’ll want to rethink how you currently offer your sessions.

If you see clients on a weekly basis, what happens to their therapeutic goals during holidays, summertime, or busy weeks, when they may cancel at the last minute? If your client is not fully committed you may suddenly hear that they need to take time off (especially during a difficult time during treatment).

However, you can develop programs to support your clients and help them to commit to sustainable changes, AND you can create ways to support your business (and yourself) all in alignment of being in service.

The gifts of creating programs for your clients are truly magical. You provide a greater level of support and commitment, and together you set clear goals you are working towards, and with that alchemy you’ll be amazed at how your clients will transform.

I remember the first time I offered a program, it was actually with a family that I adored working with, and they had been achieving some remarkable results in helping their children manage their meltdowns. However, I knew there was a missing piece. So I created a 3-month comprehensive program.  I actually saw the family less but provided more structure and tools, and as a result this family changed their whole system and both the parents and the children dramatically made changes in a VERY short period of time. Why? Because they had committed at a level financially, physically, and emotionally, more than they had done so in the past!

Here are the steps you can take to introduce a program into your practice as well:

  1. Identify the core problems your clients are encountering
  2. Be clear on the benefits they will get in working with you
  3. Create a unique “signature system” that you can take your clients through during the program to help them move towards their desired outcomes
  4. Set the program timeframe (3 months, 6 months)
  5. Let all your current clients know this is a new program you are sharing and be clear on how it differs from current therapy (more support/specific strategies) and why it would benefit them

When you create programs you focus on the outcomes you and your clients are working towards, AND you will create consistency in your practice. Not only will you empower your clients and offer new opportunities to support them, you’ll create a business that supports you year round!

If you are in need of more specific ways you can create a business that honors you, as well as your clients you’ll want to join me for the upcoming Create A Business I Love Blueprint Secrets where I’ll share with you the steps you can take to create a thriving therapy business that supports you, as well as your clients!

Click here to learn more


International Creative Arts Therapies Teleconference

August 20th, 2010

Are you a therapist, healer, or expressive arts practitioner who loves learning the latest information on trends and research in the creative arts therapies?

Maybe you are looking for more tools to introduce into your practice to support your client’s growth?

Perhaps your curious about other modalities such as music, art, dance, and expressive arts and want to integrate these into your work, but you just haven’t had the time to learn more?

However, the daunting cost of attending a conference, taking time off from your work, and leaving your family just doesn’t fit into your schedule, or your budget this year.

Imagine attending a conference where you could have access to leading edge creative arts therapists practicing across the globe, without having to leave the comfort of your own home!

ICAT1

Welcome to the 1st annual International Creative Arts Therapies Teleconference
August 23-August 27th

www.icatconference.com



Tools of the Trade: Creating a Successful Art Therapy Business

August 16th, 2010


Want some support in growing your therapy practice?

Join me for a complimentary 1 hour webinar part of the American Art Therapy Association Institute for Continuing Education-Tuesday, August 17, 2010 1:00 PM – 2:00 PM EDT

This workshop explores contemporary issues and current trends in developing a thriving business as an art therapist. The workshop will address how to create a successful business via the understanding of a target market and niche marketing. The Webinar also includes how to use our inherent creative problem solving skills as art therapists to identify obstacles and resources, and create professional success. When we have an understanding of our ideal client and their specific needs we can assess if our identified niche will be a match for that client’s needs. Now more than ever–there are tremendous opportunities to create programs and services directed at helping transform the lives of others while earning a healthy salary!


Register here:
https://www1.gotomeeting.com/register/774918304
Continuing Education Credits – This live Webinar session will be converted to a CEC-Eligible online course by August 31, 2010 and be available on the American Art Therapy Association’s Institute for Continuing Education in Art Therapy (ICE/AT). The live session does not meet the CEC eligibility guidelines, but you can attend the live session for free, then if you want to attain the CEC, simply login to ICE/AT to acquire the CEC ($18 for Association Members, $25 for Non-Members).


Where have you been stuck in growing your business?

August 11th, 2010

I believe that all experiences are opportunity for exploration and growth, and as a fellow therapist you are likely to believe that as well. Growth in your therapy business and the challenges encountered along the journey are all opportunities for awareness, healing, and releasing as you allow yourself the opportunity for exploration.

When you are “stuck” in growing your business (and growing yourself) you are stuck in stories and beliefs that often keep you in a place of frustration, fear, overwhelm, and worry.
Drawing upon The Work you can begin to honestly explore feeling stuck, frustrated, scared, worried, overwhelmed, etc in your business and about your income. I invite you to explore this process yourself, for your personal growth, as well as your business.
I’ve taken the Judge- Your- Neighbor Worksheet created by Byron Katie (retrieved www.thework.com) and asked the questions in relationship to business and money.
Answer the questions honestly, allow yourself to feel and express your responses, without censorship or judgment.
1. How does your business (or money) anger, confuse, sadden, or disappoint you, and why? What is it about your business (or money) that you don’t like?
2. How do you want your business (or money) to change? What do you want from your business (or money)?
3. What is it that you business (or money) should or shouldn’t do? What advice could you offer your business (or money)?
4. What does your business (or money) need to do in order for you to be happy?
5. What do you think of your business (or money)?
6. What is it that you don’t want to experience from your business (or money) again?
Take the time and go through these questions and write out your responses. Do this initially asking questions about your business, then on a separate piece of paper respond to the questions about money. After you write out your uncensored responses there are four key questions you will need to ask.

stuckWhen you are “stuck” in growing your business (and growing yourself) you are stuck in stories and beliefs that often keep you in a place of frustration, fear, overwhelm, and worry.

Drawing upon The Work you can begin to honestly explore feeling stuck, frustrated, scared, worried, overwhelmed, etc in your business and about your income. I invite you to explore this process yourself, for your personal growth, as well as your business.

I’ve taken the Judge- Your- Neighbor Worksheet created by Byron Katie (retrieved www.thework.com) and asked the questions in relationship to business and money.

Answer the questions honestly, allow yourself to feel and express your responses, without censorship or judgment.

1. How does your business (or money) anger, confuse, sadden, or disappoint you, and why? What is it about your business (or money) that you don’t like?

2. How do you want your business (or money) to change? What do you want from your business (or money)?

3. What is it that you business (or money) should or shouldn’t do? What advice could you offer your business (or money)?

4. What does your business (or money) need to do in order for you to be happy?

5. What do you think of your business (or money)?

6. What is it that you don’t want to experience from your business (or money) again?

Take the time and go through these questions and write out your responses. Do this initially asking questions about your business, then on a separate piece of paper respond to the questions about money. After you write out your uncensored responses there are four key questions you will need to ask.

The Four Questions

1. Is it true?

2. Can you absolutely know that it’s true?

3. How do you react, what happens, when you believe that thought?

4. Who would you be without the thought?

Turn the thought around (original thought: I don’t have enough clients/ money, etc)

a) to the opposite (I do have enough –clients/money.)
b) to the self ( I’m not enough.)
c) to the other (Clients/Money are not enough)

And find three genuine, specific examples of how each turnaround is true in your life.

change-butterflyIt is in these moments when we look upon our feelings of fear, worry, overwhelm, and “stuck” that we can begin to see our stories in a new light and create a space for change.

I invite you to explore these questions (and visit Byron Katie’s masterful work) and take the time to reflect on your beliefs around your business and money. Please post your insights and awareness on the blog.

I also invite you to continue to learn, grow, and explore at the 1st annual International Creative Arts Therapies Teleconference. Come and join us to expand your personal growth, nourish your self, and reenergize your practice, in addition to supporting your clients’ transformational process at deeper level through honoring their intuition and creativity.  www.icatconference.com/

You can view more details and register here: www.icatconference.com/

How standing in your power impacts you, your clients, and your business

July 28th, 2010
What does it mean for you to stand in your power?
Stop and truly think about that. Are there certain things you are a stand for no matter what? Is there something that you are so deeply committed to that you have unwavering faith regardless of the circumstances?
Does it mean that you lovingly speak your truth, even if it’s not what others want to hear? Is it respecting yourself and your needs enough that you set boundaries with those you care about? Does it mean you’ll speak up and act when things are out of alignment with your integrity? Does it mean no matter what the outside circumstances are suggesting, internally you know this to be your truth?
Standing in my power for me means upholding the beliefs of what’s possible for myself and others, knowing we all embody resources to reach our divine potential. I also know when I’m out of alignment I am in other people’s business, these are times when I default into believing I can change something or someone, or I become responsive and reactive to other people or circumstances. It’s typically these red flags that warn me I’m not standing in my own power.
So how does standing in your own power impact your clients, as well as your therapy business? Want to help your clients and your business flourish by standing in your power.
When you hold your clients as powerful, you hold the potential of what’s possible for them. You create a safe space that allows for reflection, growth, and transformation. So how can you hold yourself as powerful, respect your boundaries, and model this to your clients. Here are some strategies to help you stand in your power.
1. Allow yourself and your clients be in the gap of the unknown-
It’s often when we are in a place of transition and uncertainty that there is a possibility for tremendous growth and transformation. By being in the discomfort of the unknown without a quick desire to react, fix, stuff, eat, or self-medicate/numb, you’ll create a space to explore new possibilities.
This also occurs in business, in the space where you are longing to create something new, and fearful of the unknown. In this transitional space allow yourself the opportunity to explore the possibilities in your business, even the ones that feel out of reach and daunting to you. It’s often these visions of your business that feel improbable, is where the greatest opportunity for growth exists.
When you stand in your power in the gap, in your own personal life, as a witness to your client’s struggles, as well as your own business goals, you allow evolution of what’s next along the journey, and often this shows up in ways beyond your imagination.
2. Be clear with your boundaries-
I believe that much of the struggle we encounter in our lives comes from our relationships. Typically, we desire someone to act or be a certain way, and when they do not, we struggle with how we perceive this to impact our lives. You can empower yourself, your clients, and your business with clear boundaries. This may mean setting respectful boundaries with those you love, providing clients with clear boundaries in regards to dual relationships or hours you see clients, or utilizing boundaries in your business by reinforcing no-show policies with clients.
When you stand in your power by asserting clear boundaries you model self-respect and positive communication. When you set boundaries in your business, you not only model this to your clients, you also respect and honor your business (which in essence is your time and commitment to helping others).  In addition, you’ll feel less stress because when a problem arises you’ll be able to address in an empowered way.
3. Community-
There have been numerous studies from Durkheim to Bowlby on the influence of social relationships on development, health, and wellbeing. When you connect with others you are impacted on the macro-social to psychobiological levels. Yet, often working in private practice there is a sense of isolation and perhaps a physical disconnect from other colleagues.
So how can you empower yourself by developing peer connection and support?  Look for where you can connect with other therapists and colleagues to receive peer supervision, network, or just blow off some steam. When you have social supports your work with your clients will feel more fulfilling. In turn, as you grow you therapy business you’ll have the feedback and insight from others, saving you time, money and headaches.
4. Grow, Learn, Explore, Play-
When you learn new information or experience something new often the by-product is a renewed sense of energy, excitement, and rejuvenation. We use parts of our bodies and brain in a different and novel way, stimulating new responses and allowing for new perceptions. It’s in the place of exploration, learning, and play, that we expand ourselves, often allowing for new insights and awareness.
How can you empower yourself by learning something new to help you personally grow in new directions? Are there interests you’d like to explore that will invigorate yourself, and help you to show up to work with your clients with renewed energy? What’s something new you can introduce to your clients to help them express themselves in a new way. Can you introduce a new modality to deepen your client’s awareness?
Your learning and exploring not only impact your and your client’s development, it also impacts your business. When you learn something new you feel a renewed energy in your business and you show up in a different, more empowered way. Of course, this is cyclical and impacts your clients and your personal life too!
If you are looking for community connection and to grow, learn, explore, and play, I invite you to join me and 10 other expert speakers at the 1st Annual International Creative Art Therapies Teleconference during the week of August 23-27, 2010.
Imagine attending a conference where you could have access to leading edge creative arts therapists practicing across the globe, without having to leave the comfort of your own home!
Over five days, you will learn from luminaries in the field of art therapies and expressive arts, new techniques and tools to revitalize your practice and bring new knowledge and energy to your clinical work.
The daunting cost of attending a conference, travel costs, taking time off from work, and leaving family often just doesn’t fit into our schedules or budgets. Here’s a way to access affordable, innovative learning through the ease of a teleconference!
You can view more details and register here: (***LINK)

powerWhat does it mean for you to stand in your power?

Stop and truly think about that. Are there certain things you are a stand for no matter what? Is there something that you are so deeply committed to that you have unwavering faith regardless of the circumstances?

Does it mean that you lovingly speak your truth, even if it’s not what others want to hear? Is it respecting yourself and your needs enough that you set boundaries with those you care about? Does it mean you’ll speak up and act when things are out of alignment with your integrity? Does it mean no matter what the outside circumstances are suggesting, internally you know this to be your truth?

Standing in my power for me means upholding the beliefs of what’s possible for myself and others, knowing we all embody resources to reach our divine potential. I also know when I’m out of alignment I am in other people’s business, these are times when I default into believing I can change something or someone, or I become responsive and reactive to other people or circumstances. It’s typically these red flags that warn me I’m not standing in my own power.

possibilitiesSo how does standing in your own power impact your clients, as well as your therapy business? Want to help your clients and your business flourish by standing in your power.

When you hold your clients as powerful, you hold the potential of what’s possible for them. You create a safe space that allows for reflection, growth, and transformation. So how can you hold yourself as powerful, respect your boundaries, and model this to your clients. Here are some strategies to help you stand in your power.

1. Allow yourself and your clients be in the gap of the unknown-

It’s often when we are in a place of transition and uncertainty that there is a possibility for tremendous growth and transformation. By being in the discomfort of the unknown without a quick desire to react, fix, stuff, eat, or self-medicate/numb, you’ll create a space to explore new possibilities.

This also occurs in business, in the space where you are longing to create something new, and fearful of the unknown. In this transitional space allow yourself the opportunity to explore the possibilities in your business, even the ones that feel out of reach and daunting to you. It’s often these visions of your business that feel improbable, is where the greatest opportunity for growth exists.

When you stand in your power in the gap, in your own personal life, as a witness to your client’s struggles, as well as your own business goals, you allow evolution of what’s next along the journey, and often this shows up in ways beyond your imagination.

2. Be clear with your boundaries-

I believe that much of the struggle we encounter in our lives comes from our relationships. Typically, we desire someone to act or be a certain way, and when they do not, we struggle with how we perceive this to impact our lives. You can empower yourself, your clients, and your business with clear boundaries. This may mean setting respectful boundaries with those you love, providing clients with clear boundaries in regards to dual relationships or hours you see clients, or utilizing boundaries in your business by reinforcing no-show policies with clients.

When you stand in your power by asserting clear boundaries you model self-respect and positive communication. When you set boundaries in your business, you not only model this to your clients, you also respect and honor your business (which in essence is your time and commitment to helping others).  In addition, you’ll feel less stress because when a problem arises you’ll be able to address in an empowered way.

3. Community-

There have been numerous studies from Durkheim to Bowlby on the influence of social relationships on development, health, and wellbeing. When you connect with others you are impacted on the macro-social to psychobiological levels. Yet, often working in private practice there is a sense of isolation and perhaps a physical disconnect from other colleagues.

So how can you empower yourself by developing peer connection and support?  Look for where you can connect with other therapists and colleagues to receive peer supervision, network, or just blow off some steam. When you have social supports your work with your clients will feel more fulfilling. In turn, as you grow you therapy business you’ll have the feedback and insight from others, saving you time, money and headaches.

4. Grow, Learn, Explore, Play-

When you learn new information or experience something new often the by-product is a renewed sense of energy, excitement, and rejuvenation. We use parts of our bodies and brain in a different and novel way, stimulating new responses and allowing for new perceptions. It’s in the place of exploration, learning, and play, that we expand ourselves, often allowing for new insights and awareness.

How can you empower yourself by learning something new to help you personally grow in new directions? Are there interests you’d like to explore that will invigorate yourself, and help you to show up to work with your clients with renewed energy? What’s something new you can introduce to your clients to help them express themselves in a new way. Can you introduce a new modality to deepen your client’s awareness?

Your learning and exploring not only impact your and your client’s development, it also impacts your business. When you learn something new you feel a renewed energy in your business and you show up in a different, more empowered way. Of course, this is cyclical and impacts your clients and your personal life too!

If you are looking for community connection and to grow, learn, explore, and play, I invite you to join me and 10 other expert speakers at the 1st Annual International Creative Art Therapies Teleconference during the week of August 23-27, 2010.

Imagine attending a conference where you could have access to leading edge creative arts therapists practicing across the globe, without having to leave the comfort of your own home!

Over five days, you will learn from luminaries in the field of art therapies and expressive arts, new techniques and tools to revitalize your practice and bring new knowledge and energy to your clinical work.

The daunting cost of attending a conference, travel costs, taking time off from work, and leaving family often just doesn’t fit into our schedules or budgets. Here’s a way to access affordable, innovative learning through the ease of a teleconference!

You can view more details and register here: http://icatconference.com/


Want to strengthen your clinical skills to better help your clients?

July 14th, 2010
I know that many therapists I talk with have such keen clinical skills. They have invested countless hours and dollars on continuing education, personal therapy, and professional development. Every investment in your personal and professional growth is reflected in your work with your clients. As you expand your awareness of your own issues, and the latest trends and research in the field, you show up to work with your clients in a more empowered way.
Here’s an interesting discovery, one that you may want to explore yourself- the use of marketing to connect and empower your clients. (Read more on the blog to discover how your marketing materials can actually strengthen your clinical skills)…
Okay, so you may think that marketing materials, such as your website copy and your brochures, are just marketing information. Rather dull, yet necessary, to hand-out to those who may be interested in your services.
Honestly, I too thought that way in the past. I know may other therapists who really don’t give much thought to their marketing copy.
Perhaps it feels incongruent, or you’re not that excited about writing, or you believe you’re not a good writer, or it’s not what ‘makes your heart sing”, or you’re afraid the grammar police will give you a citation!
Well, I want to share with you something transformative I discovered, and my Platinum client have also noticed the same thing too, that writing powerful copy for your marketing materials actually impacts your potential clients.
Yes, really!
There is something about reading a brochure or a website that speaks to you. Have you ever had that happen? I have a few newsletters I subscribe to and when I get the newsletters in my email box I feel like they are speaking to my soul. They get me, they understand me, they are speaking to me.  There is this exhale, like I’m among others who understand, and that’s such a comforting feeling.
Now imagine conveying that to your potential clients. You get them, you deeply understand them, they are not alone- how truly comforting.
Your clients are seeking that, and actually aren’t we all seeking that? Aren’t we all desiring to be deeply understood? So your writing is much more than writing. It truly is a beacon of light for your clients, letting them know you are there for them,
that you understand, and you’re there to help.
I want to share with you a few strategies that will help your write authentically, so your clients feel like you are writing to them. It’s a humbling and inspiring experience to have your clients and potential clients say to you, “I feel like you were writing to me” or  “finally I’ve found someone who really gets me”.
So here are some practical strategies to deeply connect with your clients through your writing:
1. Know your client- what they feel and think
Spend some time thinking about who they are, what they value, what they think and feel about the problem they are encountering, and how it is impacting their lives. You can use visualization or art marking process to deepen your awareness of your client’s needs.
2. Write that you understand their pain
Take a moment before you begin writing to focus on your client’s problem and the pain it has brought them and how it’s impacted their relationships. Feel what it would feel like to encounter these problems and allow this to resonate with you. When you write allow yourself to convey in your writing that you understand their pain and how it has impacted them.
3. Write how things can be different
You’ve witnessed the healing process and you know what’s possible for your clients when they release their pain and patterns that no longer serve them.  You’ve seen what’s possible from other client’s healing and from your own experiences. When you write your marketing materials come from a place of possibilities and hope. Write how things can be different based upon the changes you have witnessed. Remember to be respectful of your client’s confidentiality and not to write about specific clients.
4. Be of service
Your clients want to know you get them and you can help them too. When you come from a place of service it’s about helping them with their problems. When your write your marketing copy don’t forget to let your potential clients know what’s the next step they can take to start the change process. Be crystal clear and make it easy. Having a system in place will make this simple for you, as well as your clients.
When your clients feel this understood they show up differently to therapy sessions. Often you’ll see your clients make dramatic changes because they feel understood and respected.  So every time you write an article or post on your blog, think of your client and how you can be of service to them.
Try these tips in your writing and note your comments on the blog!

empower2I know that many therapists I talk with have such keen clinical skills. They have invested countless hours and dollars on continuing education, personal therapy, and professional development. Every investment in your personal and professional growth is reflected in your work with your clients. As you expand your awareness of your own issues, and the latest trends and research in the field, you show up to work with your clients in a more empowered way.

Here’s an interesting discovery, one that you may want to explore yourself- the use of marketing to connect and empower your clients.

Okay, so you may think that marketing materials, such as your website copy and your brochures, are just marketing information. Rather dull, yet necessary, to hand-out to those who may be interested in your services.

Honestly, I too thought that way in the past. I know may other therapists who really don’t give much thought to their marketing copy.

Perhaps it feels incongruent, or you’re not that excited about writing, or you believe you’re not a good writer, or it’s not what ‘makes your heart sing”, or you’re afraid the grammar police will give you a citation!

Well, I want to share with you something transformative I discovered, and my Platinum client have also noticed the same thing too, that writing powerful copy for your marketing materials actually impacts your potential clients.

Yes, really!

There is something about reading a brochure or a website that speaks to you. Have you ever had that happen? I have a few newsletters I subscribe to and when I get the newsletters in my email box I feel like they are speaking to my soul. They get me, they understand me, they are speaking to me.  There is this exhale, like I’m among others who understand, and that’s such a comforting feeling.

beaconNow imagine conveying that to your potential clients. You get them, you deeply understand them, they are not alone- how truly comforting.

Your clients are seeking that, and actually aren’t we all seeking that? Aren’t we all desiring to be deeply understood? So your writing is much more than writing. It truly is a beacon of light for your clients, letting them know you are there for them,  that you understand, and you’re there to help.

I want to share with you a few strategies that will help your write authentically, so your clients feel like you are writing to them. It’s a humbling and inspiring experience to have your clients and potential clients say to you, “I feel like you were writing to me” or  “finally I’ve found someone who really gets me”.

So here are some practical strategies to deeply connect with your clients through your writing:

1. Know your client- what they feel and think

Spend some time thinking about who they are, what they value, what they think and feel about the problem they are encountering, and how it is impacting their lives. You can use visualization or art marking process to deepen your awareness of your client’s needs.

2. Write that you understand their pain

Take a moment before you begin writing to focus on your client’s problem and the pain it has brought them and how it’s impacted their relationships. Feel what it would feel like to encounter these problems and allow this to resonate with you. When you write allow yourself to convey in your writing that you understand their pain and how it has impacted them.

3. Write how things can be different

You’ve witnessed the healing process and you know what’s possible for your clients when they release their pain and patterns that no longer serve them.  You’ve seen what’s possible from other client’s healing and from your own experiences. When you write your marketing materials come from a place of possibilities and hope. Write how things can be different based upon the changes you have witnessed. Remember to be respectful of your client’s confidentiality and not to write about specific clients.

4. Be of service

Your clients want to know you get them and you can help them too. When you come from a place of service it’s about helping them with their problems. When your write your marketing copy don’t forget to let your potential clients know what’s the next step they can take to start the change process. Be crystal clear and make it easy. Having a system in place will make this simple for you, as well as your clients.

When your clients feel this understood they show up differently to therapy sessions. Often you’ll see your clients make dramatic changes because they feel understood and respected.  So every time you write an article or post on your blog, think of your client and how you can be of service to them.

Try these tips in your writing and note your comments on the blog!